Buyer updates
Status-check texts don’t have to eat the day.
Buyers want to know where the house is and see it. That shouldn’t turn into a day of status-check texts. Give them a place to look.
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The thread
Same questions. Different house. Every week.
Buyer
Any update on framing?
You
Wrapped Friday. I’ll send photos when I’m back at the desk.
Buyer
Can you send the ones from today?
Buyer
Also — are we still on for drywall next week?
Fictional example — not a customer quote. The names match the Summit Homes / Oak Ridge walkthrough on the homepage.
Instead
They look. You keep building.
- Progress by phase, including what’s next
- A gallery they can open without asking
- You publish when the shot is worth showing
- The same two questions stop restarting every Monday
You still talk to buyers. You just stop restating the schedule and resending last Thursday’s photos. Pair this with one place per home so the answers live on the house.
FAQ
Questions builders ask
Straight answers. No sit-down required.
No software ends every message. It does take the repeat status checks and “send me photos?” threads off your plate, because buyers can look themselves.
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